Q: How would you describe your company’s primary business?
A: Keyence offers a wide range of factory automation products including automation sensors and safety equipment, static eliminators, barcode readers, measuring instruments, vision systems, laser markers and digital microscopes.

Q: In brief, what is the history of Keyence?
A: Keyence has steadily grown since 1974 to become a world leader of innovation in the research and development of automation and quality assurance products. This includes many industry-first solutions in sensing, vision, microscopy, laser marking, and metrology.

Q: How has Keyence, as a company, changed through the years?
A: What started as a sensor company, now has thousands of products that span across various industries. As part of our corporate philosophy, we display a fossil at our headquarters to remind us that we must always research, develop, and stay ahead of the curve to never become a fossil.

Q: What questions do your customers frequently ask?
A: How do you keep coming up with this stuff? Where were you three months ago? Why has nobody else ever thought of this?!

Q: What advantages do you bring to your customers with your products?
A: In addition to our world-class products, Keyence offers a full range of services to further assist our customers. Our technically trained direct sales force can successfully demonstrate products, solve tough applications, train customers and provide support on our products. We also provide fast shipping so customers can improve their processes as quickly as possible. Keyence is dedicated to adding value to our customers by combining superior technology with unparalleled support.

Q: What difficulties have you faced in the American market this year?
A: With technology evolving at the rate it is, we find that we must effectively communicate the advanced features and the benefits they provide to companies who have attached themselves to conventional tools or processes, and truly convey the benefits they would obtain from our value added products.

Q: What successes has Keyence had this past year?
A: The continual development and release of new products such as; the Instant Measurement system, handheld CMM, digital microscope, pattern matching sensor, and laser marker. Other successes include obtaining awards across the board for various products. Automation World magazine has announced that Keyence Vision Systems have been recognized as First Team Honorees in the Sixth Annual ‘Leadership in Automation’ Awards. Our XM series handheld CMM is also the R&D 100 award winner in the Analytical/Test category as well.

Q: What do you want to see in the future for the industry?
A: As the factory automation industry continues to grow and evolve, we aim to have Keyence solutions improve almost every stage of the production process.